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Stage 2 -- Close Encounter (Display)
'We are all sometimes paralysed by the possibilities of the shopping experience. Even if we think we already know what we want, the store can deploy multiple strategies to snag our intent. Meticulously designed and rigorously tested, display layouts create a disrupted and fractured field of vision, a restless gaze;........
'We are all sometimes paralysed by the possibilities of the shopping experience. Even if we think we already know what we want, the store can deploy multiple strategies to snag our intent. Meticulously designed and rigorously tested, display layouts create a disrupted and fractured field of vision, a restless gaze;........
Design Intent: Discovery imagination, people try to find the projects within the hierachy in the architecture - involving the whole space. The world of 'ALESSI' is created by a 'maze' circulation, it becomes more fun with a development to discovery.........
